Gioielleria Bonanno — a Full-Stack Development Case Study
Full-stack development case study for a luxury watch retailer: AI-powered product descriptions with OpenAI, Docker containerized development environment, Mailchimp newsletter automation, and a Laravel/Nova CRM system. 15+ months of backend development across WordPress/WooCommerce and Laravel with detailed code examples.
Executive Summary
| Aspect | Details |
|---|---|
| Client | Gioielleria Bonanno – Luxury Watch & Jewelry Retailer (Rome, Italy) |
| Scope | E-commerce Platform + Internal CRM System |
| Role | Backend & Full-Stack Developer |
| Duration | September 2024 – Present (15+ months) |
| Commits | 100+ commits across both projects |
I developed and maintained two interconnected systems for a luxury watch retailer: a high-traffic WooCommerce e-commerce platform and a Laravel-based CRM system for customer relationship management. Key achievements include building an AI-powered product description generator, architecting a containerized development environment, implementing newsletter automation, and creating a comprehensive customer management system.
Technology Stack Overview
PROJECT 1: E-COMMERCE PLATFORM
1.1 AI-Powered Product Description Generator
I developed a custom WordPress plugin that leverages OpenAI’s GPT models to generate technical, collector-focused descriptions for luxury watches. The plugin integrates seamlessly with WooCommerce and ACF fields.
Technical Highlights
- Singleton Pattern with lazy initialization for optimal performance
- WPML Integration for multilingual support (IT/EN/FR/DE)
- Duplicate Detection via MD5 hashing with automatic regeneration
- Vanilla JavaScript admin interface (jQuery-free for smaller footprint)
- Database Versioning System for smooth upgrades
Core Architecture
/**
* Plugin: AI Watch Description Generator
* Singleton pattern ensures single instantiation
*/
class AI_Watch_Description_Generator {
private static $instance = null;
public static function get_instance() {
if (null === self::$instance) {
self::$instance = new self();
}
return self::$instance;
}
private function __construct() {
$this->init_hooks();
}
private function init_hooks() {
// Admin menu
add_action('admin_menu', array($this, 'add_admin_menu'));
// Context-aware asset loading - only on product pages
add_action('admin_enqueue_scripts', array($this, 'enqueue_admin_assets'));
// Inject into WooCommerce product edit page
add_action('woocommerce_product_options_general_product_data',
array($this, 'add_generate_button'));
// AJAX handler with nonce verification
add_action('wp_ajax_aiwd_generate_description',
array($this, 'handle_generate_description'));
// Lifecycle hooks
register_activation_hook(__FILE__, array($this, 'activate'));
register_deactivation_hook(__FILE__, array($this, 'deactivate'));
}
}
// Initialize at plugins_loaded for optimal timing
add_action('plugins_loaded', array('AI_Watch_Description_Generator', 'get_instance'));
OpenAI Integration with Prompt Engineering
private function generate_description_with_openai($product_data, $variation = false) {
$api_key = get_option('aiwd_openai_key');
$prompt = $this->build_prompt($product_data, $variation);
// WPML language detection
$current_lang = defined('ICL_LANGUAGE_CODE') ? ICL_LANGUAGE_CODE : 'it';
// Multilingual system messages for collector-focused descriptions
$system_messages = array(
'it' => 'Sei un orologiaio master e consulente per collezionisti.
Crei descrizioni tecniche di massimo 55 parole usando
terminologia specialistica orologiera.',
'en' => 'You are a master watchmaker and collector consultant.
Create technical descriptions of maximum 55 words using
specialized horological terminology.',
// ... FR, DE support
);
$response = wp_remote_post('https://api.openai.com/v1/chat/completions', array(
'headers' => array(
'Authorization' => 'Bearer ' . $api_key,
'Content-Type' => 'application/json'
),
'body' => json_encode(array(
'model' => get_option('aiwd_model', 'gpt-3.5-turbo'),
'messages' => array(
array('role' => 'system', 'content' => $system_messages[$current_lang]),
array('role' => 'user', 'content' => $prompt)
),
'max_tokens' => 80, // Token optimization
'temperature' => $variation ? 0.8 : 0.7 // Higher for variations
)),
'timeout' => 30
));
// Parse and clean response
$content = trim($data['choices'][0]['message']['content']);
return trim($content, '"\''); // Remove surrounding quotes
}
Duplicate Detection System
private function is_duplicate_description($description, $current_product_id) {
global $wpdb;
// Layer 1: Fast hash-based check
$hash = md5(strtolower(str_replace(' ', '', $description)));
$table_name = $wpdb->prefix . 'aiwd_descriptions';
$exists = $wpdb->get_var($wpdb->prepare(
"SELECT COUNT(*) FROM $table_name WHERE hash = %s AND product_id != %d",
$hash,
$current_product_id
));
if ($exists > 0) return true;
// Layer 2: Semantic similarity check in posts
$similar = $wpdb->get_var($wpdb->prepare(
"SELECT COUNT(*) FROM {$wpdb->posts} p
JOIN {$wpdb->postmeta} pm ON p.ID = pm.post_id
WHERE p.post_type = 'product' AND p.ID != %d
AND (p.post_excerpt LIKE %s OR pm.meta_value LIKE %s)",
$current_product_id,
'%' . $wpdb->esc_like(substr($description, 0, 50)) . '%',
'%' . $wpdb->esc_like(substr($description, 0, 50)) . '%'
));
return $similar > 0;
}
Vanilla JavaScript Admin Interface
/**
* AI Watch Description Generator - Admin JavaScript
* No jQuery dependency - pure ES6+
*/
(function() {
'use strict';
// Custom AJAX helper replacing jQuery.ajax()
function ajaxRequest(options) {
const xhr = new XMLHttpRequest();
const formData = new FormData();
Object.keys(options.data).forEach(key => {
formData.append(key, options.data[key]);
});
xhr.open(options.type || 'POST', options.url);
xhr.setRequestHeader('X-Requested-With', 'XMLHttpRequest');
xhr.onload = function() {
if (xhr.status === 200) {
const response = JSON.parse(xhr.responseText);
if (options.success) options.success(response);
} else {
if (options.error) options.error(xhr, xhr.status);
}
if (options.complete) options.complete();
};
xhr.send(formData);
}
// Animation helper for visual feedback
function animateBackgroundColor(element, startColor, endColor, duration) {
element.style.backgroundColor = startColor;
element.style.transition = `background-color ${duration}ms`;
setTimeout(() => element.style.backgroundColor = endColor, 10);
}
document.addEventListener('DOMContentLoaded', function() {
const generateBtn = document.getElementById('aiwd-generate-btn');
generateBtn.addEventListener('click', function(e) {
e.preventDefault();
this.disabled = true;
ajaxRequest({
url: aiwd_ajax.ajax_url,
data: {
action: 'aiwd_generate_description',
product_id: this.dataset.productId,
nonce: aiwd_ajax.nonce // Security
},
success: function(response) {
if (response.success) {
generatedDesc.value = response.data.description;
animateBackgroundColor(generatedDesc, '#ffffcc', '#fff', 1000);
}
}
});
});
// Auto-save to localStorage with debouncing
let autoSaveTimer;
generatedDesc.addEventListener('input', function() {
clearTimeout(autoSaveTimer);
autoSaveTimer = setTimeout(() => {
localStorage.setItem('aiwd_draft_' + productId, this.value);
}, 1000);
});
});
})();
1.2 Docker Development Environment
I architected a comprehensive containerized development stack that mirrors production while adding developer-friendly features like automatic asset proxying from production.
Architecture Overview
Docker Compose Configuration
# docker-compose.yml
services:
# MariaDB Database
mariadb:
image: mariadb:10.11
container_name: gioielleriabonanno_mariadb
restart: unless-stopped
environment:
MYSQL_ROOT_PASSWORD: "password"
MYSQL_DATABASE: "tucrkdmuqj"
MYSQL_USER: "tucrkdmuqj"
MYSQL_PASSWORD: "U4b8cG5gzu"
volumes:
- mariadb_data:/var/lib/mysql
- ./docker/mariadb/init:/docker-entrypoint-initdb.d
ports:
- "3306:3306"
networks:
- gioielleriabonanno_network
# Redis for Object Cache
redis:
image: redis:7-alpine
container_name: gioielleriabonanno_redis
restart: unless-stopped
ports:
- "6379:6379"
# PHP-FPM 8.4 with all required extensions
php:
build:
context: ./docker/php
dockerfile: Dockerfile
container_name: gioielleriabonanno_php
depends_on:
- mariadb
- redis
volumes:
- .:/var/www/html:delegated # Optimized for macOS
- ./docker/php/conf.d/custom.ini:/usr/local/etc/php/conf.d/custom.ini
extra_hosts:
- "gioielleriabonanno.it.local:host-gateway"
# NGINX with Proxy Cache and Production Asset Proxying
nginx:
build:
context: ./docker/nginx
dockerfile: Dockerfile
container_name: gioielleriabonanno_nginx
ports:
- "80:80"
- "443:443"
volumes:
- .:/var/www/html:delegated
- ./docker/nginx/conf.d:/etc/nginx/conf.d
- ./docker/nginx/cache:/var/cache/nginx
# Elasticsearch for Search
elasticsearch:
image: docker.elastic.co/elasticsearch/elasticsearch:7.17.9
environment:
- discovery.type=single-node
- "ES_JAVA_OPTS=-Xms512m -Xmx512m"
volumes:
- elasticsearch_data:/usr/share/elasticsearch/data
ports:
- "9200:9200"
# Mailhog for Email Testing
mailhog:
image: mailhog/mailhog:latest
ports:
- "1025:1025" # SMTP
- "8025:8025" # Web UI
volumes:
mariadb_data:
elasticsearch_data:
networks:
gioielleriabonanno_network:
driver: bridge
NGINX Configuration with Smart Asset Proxying
# Proxy cache for production assets
proxy_cache_path /var/cache/nginx levels=1:2 keys_zone=STATIC:10m
inactive=7d use_temp_path=off;
resolver 8.8.8.8 8.8.4.4 valid=300s;
server {
listen 80;
server_name gioielleriabonanno.it.local www.gioielleriabonanno.it.local;
root /var/www/html;
client_max_body_size 100M;
# Gzip compression
gzip on;
gzip_comp_level 6;
gzip_types text/plain text/css text/javascript application/json
application/javascript image/svg+xml;
# Security headers
add_header X-Frame-Options "SAMEORIGIN" always;
add_header X-Content-Type-Options "nosniff" always;
add_header X-XSS-Protection "1; mode=block" always;
# Static assets with production fallback
location ~* \.(jpg|jpeg|png|gif|ico|css|js|pdf|woff2)$ {
expires 30d;
add_header Cache-Control "public, immutable";
try_files $uri @production_assets;
}
# KEY FEATURE: Auto-proxy missing uploads from production
location @production_uploads {
proxy_pass https://www.gioielleriabonanno.it$request_uri;
proxy_set_header Host www.gioielleriabonanno.it;
proxy_ssl_server_name on;
proxy_cache STATIC;
proxy_cache_valid 200 30d;
proxy_cache_use_stale error timeout http_500 http_502 http_503;
add_header X-Cache-Status $upstream_cache_status;
}
# WordPress rewrite rules
location / {
try_files $uri $uri/ /index.php?$args;
}
# PHP-FPM with optimized buffers
location ~ \.php$ {
fastcgi_pass php:9000;
fastcgi_buffer_size 128k;
fastcgi_buffers 256 16k;
fastcgi_read_timeout 300;
include fastcgi_params;
fastcgi_param SCRIPT_FILENAME $document_root$fastcgi_script_name;
}
# Block xmlrpc.php for security
location = /xmlrpc.php {
deny all;
}
}
1.3 Mailchimp Integration & Newsletter Automation
I implemented a complete newsletter system with Mailchimp API v3 integration, dynamic product content generation, and UTM parameter tracking for marketing analytics.
Newsletter Content Generation
<?php
// mailchimp_data/content.php
// Dynamic newsletter content from WooCommerce products
setlocale(LC_MONETARY, 'it_IT'); // Italian locale for pricing
$args = [
'post_type' => 'product',
'no_found_rows' => 1, // Performance: skip pagination count
'orderby' => [
'post_date' => 'DESC',
'price_clause' => 'ASC',
],
'posts_per_page' => 50,
'tax_query' => [
[
'taxonomy' => 'product_group',
'field' => 'slug',
'terms' => 'modern', // Only modern watches
],
],
'meta_query' => [
// Exclude private negotiation items
[
'key' => 'watch_private_negotiation',
'value' => '1',
'compare' => '!='
],
// Only in-stock products
[
'key' => '_stock_status',
'value' => 'instock',
'compare' => '='
],
// No backorders
[
'key' => '_backorders',
'value' => 'no',
],
// Must have price
[
'key' => '_regular_price',
'compare' => 'EXISTS'
]
]
];
$query = new WP_Query($args);
while ($query->have_posts()) {
$query->the_post();
$product_data = [
'image' => get_the_post_thumbnail_url(get_the_ID(), 'square-206'),
'title' => strtoupper(get_the_title()),
'url' => get_permalink(),
'ref' => get_field('watch_reference'),
'year' => get_field('watch_production_year'),
'price' => numfmt_format_currency(
numfmt_create('it_IT', NumberFormatter::CURRENCY),
get_post_meta(get_the_ID(), '_regular_price', true),
"EUR"
),
'condition' => get_field('watch_status'),
];
// Generate HTML for email template...
}
Contact Form 7 with UTM Tracking
<?php
// app/cf7.php - Custom CF7 form tags for marketing tracking
// Register custom form tag for UTM parameters
wpcf7_add_form_tag('custom_data', function($tag) {
$tag = new WPCF7_FormTag($tag);
// Map form field names to URL parameters
$utm_params = [
'utm_source' => $_GET['utm_source'] ?? '',
'utm_medium' => $_GET['utm_medium'] ?? '',
'utm_campaign' => $_GET['utm_campaign'] ?? '',
'utm_term' => $_GET['utm_term'] ?? '',
'utm_content' => $_GET['utm_content'] ?? '',
];
if (isset($utm_params[$tag->name])) {
return sprintf(
'<input type="hidden" name="%s" value="%s" />',
esc_attr($tag->name),
esc_attr($utm_params[$tag->name])
);
}
return '';
});
// Usage in CF7 form:
// [custom_data utm_source]
// [custom_data utm_medium]
// [custom_data utm_campaign]
1.4 WooCommerce Backend Architecture
I developed extensive WooCommerce customizations including product group-specific templates, custom REST API endpoints, FacetWP integration for filtering, and smart caching strategies.
Product Group-Specific Functions
<?php
// app/woocommerce/woocommerce-template-functions.php
// Dynamic product loop for different watch categories
function woocommerce_single_product_modern_get_watch_information() {
if (has_term('modern', 'product_group')) {
echo \App\template('woocommerce/single-product/modern/watch-information');
}
}
function woocommerce_single_product_vintage_main_information() {
if (has_term('vintage', 'product_group')) {
echo '<div>';
echo \App\template('woocommerce/single-product/vintage/main-information');
echo '</div>';
echo '<div>';
echo \App\template('woocommerce/single-product/vintage/year');
echo \App\template('woocommerce/single-product/price');
echo '</div>';
echo \App\template('woocommerce/single-product/vintage/availability');
}
}
// Smart related products - same brand AND same product group
function woocommerce_single_product_custom_related_products($args) {
global $product;
$current_group = wc_get_product_terms(
$product->get_id(), 'product_group', ['fields' => 'slugs']
);
$current_category = wc_get_product_terms(
$product->get_id(), 'product_cat', ['fields' => 'slugs']
);
return [
'post_type' => 'product',
'post_status' => 'publish',
'numberposts' => 10,
'exclude' => [$product->get_id()],
'tax_query' => [
'relation' => 'AND',
[
'taxonomy' => 'product_group',
'field' => 'slug',
'terms' => $current_group,
],
[
'taxonomy' => 'product_cat',
'field' => 'slug',
'terms' => $current_category,
]
]
];
}
// Conditional purchaseability based on ACF fields
function woocommerce_single_product_is_purchasable($is_purchasable) {
$is_purchasable = get_field('field_61532315ac6ee'); // is_purchasable
$is_private = get_field('field_60e1885d89967'); // private_negotiation
$is_available = get_field('field_60e187dcc951d'); // availability
if (is_product() &&
has_term(['vintage', 'modern'], 'product_group') &&
(!$is_purchasable || $is_private || $is_available)) {
return false;
}
return $is_purchasable;
}
FacetWP AJAX Pagination Integration
<?php
// Private negotiation filter with FacetWP AJAX support
function woocommerce_archive_pre_get_posts($query) {
if ($query->is_main_query() && !is_admin()) {
// Filter by private negotiation when URL parameter is set
if (isset($_GET['only_private_negotiation']) &&
$_GET['only_private_negotiation'] === 'true') {
$meta_query = $query->get('meta_query') ?: [];
$meta_query[] = [
'key' => 'watch_private_negotiation',
'value' => '1',
'compare' => '='
];
$query->set('meta_query', $meta_query);
}
}
}
// Ensure filter works with FacetWP AJAX "Load more"
function facetwp_private_negotiation_filter($query_args) {
if (isset($_GET['only_private_negotiation']) &&
$_GET['only_private_negotiation'] === 'true') {
$meta_query = $query_args['meta_query'] ?? [];
$meta_query[] = [
'key' => 'watch_private_negotiation',
'value' => '1',
'compare' => '='
];
$query_args['meta_query'] = $meta_query;
}
return $query_args;
}
add_filter('facetwp_query_args', 'facetwp_private_negotiation_filter', 10, 1);
PROJECT 2: LARAVEL CRM SYSTEM
2.1 System Architecture
I built a complete CRM system using Laravel 10 and Nova 4 admin panel for managing customer relationships, product sales, and compliance documentation.
2.2 Customer Management with Conditional Forms
A sophisticated Nova resource with dynamic field visibility based on customer type (Individual vs Company).
<?php
// app/Nova/Customer.php
namespace App\Nova;
use Laravel\Nova\Fields\{ID, Text, Email, Select, Image, Date, HasMany, Heading};
use Laravel\Nova\Fields\FormData;
use Laravel\Nova\Panel;
class Customer extends Resource
{
public static $model = \App\Models\Customer::class;
public static $search = ['id', 'full_name', 'company_name'];
public function fields(NovaRequest $request)
{
return [
// Customer type selector with localized labels
Select::make('Tipo cliente', 'customer_type')
->options([
'Individual' => 'Privato',
'Company' => 'Azienda',
])
->displayUsingLabels()
->rules('required')
->sortable(),
// Organized panels for better UX
Panel::make('Dettagli cliente', $this->customerDetailsFields()),
Panel::make('Informazioni di spedizione', $this->shippingFields()),
// Related products
HasMany::make('Prodotti', 'products', Product::class),
];
}
protected function customerDetailsFields()
{
return [
// CONDITIONAL VISIBILITY: Company fields only show when type = Company
Heading::make('Dati azienda')
->hide()
->dependsOn(['customer_type'], function ($field, NovaRequest $request, FormData $formData) {
if ($formData->customer_type === 'Company') {
$field->show();
}
}),
Text::make('Nome azienda', 'company_name')
->hide()
->dependsOn('customer_type', function (Text $field, NovaRequest $request, FormData $formData) {
if ($formData->customer_type === 'Company') {
$field->show();
}
})
->sortable(),
Text::make('P.IVA/VAT', 'company_vat')
->hide()
->dependsOn('customer_type', function (Text $field, NovaRequest $request, FormData $formData) {
if ($formData->customer_type === 'Company') {
$field->show();
}
})
->hideFromIndex(),
// AML Compliance: Document ID images for anti-money laundering
Heading::make('Dati individuo o amministratore (se azienda)'),
Text::make('Nome completo', 'full_name')->sortable(),
Text::make('N. documento d\'identità', 'document_id_number')->hideFromIndex(),
// Document images for compliance
Image::make('Immagine documento 1', 'document_id_image_1')
->disk('public')
->path('products')
->rules('image', 'max:1024')
->hideFromIndex(),
Image::make('Immagine documento 2', 'document_id_image_2')
->disk('public')
->path('products')
->hideFromIndex(),
Date::make('Data di nascita', 'birth_date')->hideFromIndex(),
Email::make('Email', 'email'),
Text::make('Telefono', 'phone'),
];
}
// Custom title with fallback
public function title()
{
return $this->display_name
? $this->display_name . ' (ID: ' . $this->id . ')'
: 'Customer #' . $this->id;
}
}
2.3 Eloquent Models with Accessors
<?php
// app/Models/Customer.php
namespace App\Models;
use Illuminate\Database\Eloquent\Model;
use Illuminate\Database\Eloquent\Factories\HasFactory;
class Customer extends Model
{
use HasFactory;
protected $casts = [
'birth_date' => 'date', // Automatic date casting
];
// One-to-many relationship: Customer -> Products
public function products()
{
return $this->hasMany(Product::class);
}
// Accessor for flexible display naming
// Works with both Individual and Company customers
public function getDisplayNameAttribute()
{
return $this->full_name ?? $this->company_name ?? 'Unknown Customer';
}
}
<?php
// app/Models/Product.php
namespace App\Models;
use Illuminate\Database\Eloquent\Model;
class Product extends Model
{
use HasFactory;
protected $casts = [
'sell_date' => 'date',
];
// Many-to-one relationship: Product -> Customer
public function customer()
{
return $this->belongsTo(Customer::class);
}
}
2.4 Database Schema Design
<?php
// database/migrations/2024_12_04_create_customers_table.php
Schema::create('customers', function (Blueprint $table) {
$table->id();
// Customer type discriminator
$table->enum('customer_type', ['Individual', 'Company']);
// COMPANY FIELDS
$table->string('company_name')->nullable();
$table->string('company_vat')->nullable(); // VAT number
$table->string('company_address')->nullable();
$table->string('company_city')->nullable();
$table->string('company_postal_code')->nullable();
$table->string('company_country')->nullable();
$table->string('company_email')->nullable();
$table->string('company_phone')->nullable();
// INDIVIDUAL FIELDS
$table->string('full_name')->nullable();
$table->string('document_id_number')->nullable(); // Passport/ID
$table->string('document_id_image_1')->nullable(); // AML compliance
$table->string('document_id_image_2')->nullable(); // AML compliance
$table->date('birth_date')->nullable();
$table->string('birth_place')->nullable();
$table->string('address')->nullable();
$table->string('city')->nullable();
// SHIPPING ADDRESS (separate from billing)
$table->string('shipping_address')->nullable();
$table->string('shipping_city')->nullable();
$table->string('shipping_postal_code')->nullable();
$table->string('shipping_country')->nullable();
$table->timestamps();
});
<?php
// database/migrations/2024_12_04_create_products_table.php
Schema::create('products', function (Blueprint $table) {
$table->id();
// Product details
$table->string('product_name');
$table->text('product_description')->nullable();
$table->string('product_image_1')->nullable();
$table->string('product_image_2')->nullable();
// Sales information
$table->string('sell_referent')->nullable(); // Staff member
$table->date('sell_date')->nullable();
$table->decimal('total_amount', 10, 2)->nullable(); // High-precision EUR
$table->string('payment')->nullable(); // Payment method
// Foreign key with cascade
$table->unsignedBigInteger('customer_id')->nullable();
$table->foreign('customer_id')
->references('id')
->on('customers')
->onDelete('cascade');
$table->timestamps();
});
Technical Highlights
Code Quality Patterns Used
| Pattern | Implementation | Benefit |
|---|---|---|
| Singleton | AI Plugin main class | Single instance, optimal memory |
| Accessor | Laravel Customer model | Clean display logic separation |
| Conditional Visibility | Nova FormData | Dynamic form rendering |
| Transient Caching | WordPress queries | Reduced database load |
| Prepared Statements | All SQL queries | SQL injection prevention |
Security Implementations
// Nonce verification for AJAX
if (!wp_verify_nonce($_POST['nonce'], 'aiwd_generate_nonce')) {
wp_die('Security check failed');
}
// Capability checks
if (!current_user_can('generate_aiwd_descriptions')) {
return;
}
// Prepared statements
$wpdb->get_var($wpdb->prepare(
"SELECT COUNT(*) FROM $table WHERE hash = %s AND product_id != %d",
$hash,
$product_id
));
// Output escaping
echo esc_html($watch_reference);
echo esc_attr($product_class);
echo esc_url($product_url);
Performance Optimizations
// Transient caching for expensive queries
$cache_key = 'modern_featured_products';
$products = get_transient($cache_key);
if ($products === false) {
$products = // expensive query
set_transient($cache_key, $products, MONTH_IN_SECONDS);
}
// Cache invalidation on product updates
add_action('woocommerce_update_product', function() {
delete_transient('modern_featured_products');
delete_transient('vintage_latest_products');
});
// Docker: delegated volumes for macOS performance
volumes:
- .:/var/www/html:delegated
Results & Impact
E-Commerce Platform
| Metric | Impact |
|---|---|
| Development Setup | Reduced from hours to minutes with Docker |
| Product Descriptions | Automated AI generation saving copywriting time |
| Newsletter | Fully automated with smart product filtering |
| Mobile API | REST endpoints enabling mobile app development |
| Private Sales | Seamless FacetWP filtering for VIP products |
CRM System
| Metric | Impact |
|---|---|
| Customer Tracking | Complete relationship management |
| AML Compliance | Document storage for regulatory requirements |
| Sales Analytics | Real-time dashboard metrics |
| Multi-User Access | Staff-level access control |
Active Development Period: September 2024 – Present